Published on Jun 14, 2013
Wendy Clark, SVP, Integrated Marketing Communications and Capabilities, The Coca-Cola Company talks about Coca-Cola's marketing strategy at thinkDoubleClick, June 4th, 2013.
Insights, Success of Digital Marketing Strategy: Liquid & Linked
Video shares about Content that are deeply linked to their Digital Marketing strategies. Awesome insights on how each content creates value for their company and 8 rules.
8 Rules for Successful campaign using Digital Media - Liquid & Linked.
- Be share worthy.
- New sales force.
- speed trumps perfection.
- Simplify.
- Disrupt.
- No status quo.
- Play well.
- Work that matters.
Create valuable contents for your fan, followers society and keep spreading goodness.