Published on Jun 14, 2013
Wendy Clark, SVP, Integrated Marketing Communications and Capabilities, The Coca-Cola Company talks about Coca-Cola’s marketing strategy at thinkDoubleClick, June 4th, 2013.

Insights, Success of Digital Marketing Strategy: Liquid & Linked

Video shares about Content that are deeply linked to their Digital Marketing strategies. Awesome  insights on how each content creates value for their company and 8 rules.


8 Rules for Successful campaign using Digital Media – Liquid & Linked.

      1. Be share worthy.
      2. New sales force.
      3. speed trumps perfection.
      4. Simplify.
      5. Disrupt.
      6. No status quo.
      7. Play well.
      8. Work that matters.

Create valuable contents for your fan, followers society and keep spreading goodness.

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